The spread of COVID-19 has caused a dramatic change in people’s lifestyles. In response! to these changes!various industries are being called! upon to change the way they communicate with customers! with overseas data non-face-to-face! communication now being given more importance. Until now! direct mail and telephone contact have been widely! used as non-face-to-face communication tools! but there are an increasing number of cases where SMS, which allows you to contact customers directly and with certainty!is being used effectively to attract customers.
At this seminar, we invited Japan Car-Net Co., Ltd.! a company with a track record of using SMS in the automotive industry, to take the stage and explain examples of SMS use and its effects.
About the features and usage of SMS
The SMS sending function of “DREAM POWER,” an automobile maintenance and sales system provided by Nippon archiving and compressing files in windows 11 Car-Net, will be linked to “KDDI Message Cast,” an SMS sending service jointly operated by KDDI Corporation and Supership, Inc.
This will allow you to send SMS via DREAM POWER more safely, easily, and conveniently.
SMS has three main features:
① High delivery and open rates:
Compared to other media, the delivery rate is high at about 96%. The open rate is about 80%, making it easy for end users to see.
*According to our research. As of April 2021.
② It can reach any device (high reach rate) and
can reach almost everyone who owns a smartphone or cell phone.
3) Easy to notice (high rate of attention):
Push notifications lithuania phone number are sent via the SMS app that comes standard on mobile phones, making them easy to notice.
Due to these features, SMS is attracting attention as an alternative means of notification and communication to telephone, email, and direct mail.
Aso of Supership Inc. explains the current usage of SMS as follows: