Dynamic pricing uses machine learning
Dynamic pricing uses machine learning to adjust prices based on things like demand, inventory levels, user behavior, or even time of […]
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level up email from “spray and pray
Machine learning can level up email from “spray and pray” to “send the perfect message at the perfect time.” It
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Adding machine learning in marketing
Adding machine learning in marketing tasks can look like platform add-ons, enterprise chatbots, or even more complex LLM agents. Let
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A clear Instagram strategy should include elements like
Know your audience – so you know what type of content to create and what trends to follow. Create a
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Get imag Canva offers a range of imag you can use
If there’s one thing you ne. A it’s consistency; everything else is taken care of. Let’s take a look at
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A this don’t get them very far because paid lik don’t convert
Some brands choose easy strategi like paying for lik and followers. A and the Instagram algorithm periodically blocks or delet
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Retail Marketing: the future between innovation and digitalization
It’s going to be an interesting year for the retail world, according to Deloitte’s 13th annual Technology Trends Report . After going
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Summer Sales Marketing Strategy
June is the month that definitively opens the doors to summer, sunshine, the first beach holidays and… Summer sales . The long-awaited
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CRM vs CRM Customer Data Platform
In the era of customer centricity , with an increasingly attentive and aware consumer, a brand’s ability to create relevant customer experiences
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Data integration and omnichannel
In the era of Big Data, Data-Driven Marketing and the synergy between physical and digital touchpoints, the issue of information
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RFM Matrix: More Personalization, More Engagement
Personalization activities for even more effective customer engagement -oriented marketing strategies : let’s go back to the RFM matrix , one of the most effective audience profiling and
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Welcome Email: From Onboarding to User Profiling
If first impressions are what count, then you can immediately see the enormous potential that a welcome email has . Technically, a “welcome email”
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Smart Search: Blendee launches the new version of smart search
Autumn of good news at Blendee: in the latest version, new versions of features intended to increase the performance of sites and eCommerce
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Product Recommendation: Following in the Footsteps of Amazon
It was in 1994 that Jeff Bezos left a secure job at a hedge fund and, in the basement of
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Marketing Strategy: Black Friday, Cyber Monday, Christmas
In the fall, everything starts again, even the planning of the end-of-year marketing strategy: thus, marketers and strategists find themselves
